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marketing

Personal Branding: In Need of a Makeover?

February 21, 2024 by theLight Albury-Wodonga

By: City Bible Forum

“I think I need a personal brand makeover”.

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Categories At Work Tags articles, marketing, self improvement, third space

Can Minds Be Changed in an Era of Stubbornness?

February 6, 2024 by theLight Albury-Wodonga

By: Laura Bennett

Despite the amount of information and varied opinions we have access to these days, it’s very easy for us to become stuck in our ways with stubbornly fixed worldviews that reflect the boundaries of our social circles and online media feeds.

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Categories At Work Tags articles, business, hope 103.2, marketing, michael mcqueen, persuasion

How the Charities and NFP Sector Is Changing; From Mass Marketing to Personalisation

March 23, 2020 by theLight Albury-Wodonga

By: McCrindle

The charities and not-for-profit (NFP) sector are core to Australian communities with the oldest charities in Australia dating back more than 200 years.

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Categories Trending Tags articles, charities, giving, marketing, mccrindle

How To Engage The Millennial Market

June 7, 2019 by theLight Albury-Wodonga

By: Michael McQueen

Raised in an age of media and advertising, Millennials are highly attuned to the old techniques of marketers. The strategies that once stood as tried-and-true have aged into transparent tricks in the eyes of the younger cohort.

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Categories At Work Tags articles, at work, marketing, michael mcqueen

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